About me
Hi, I'm Lisa Festa-Ainger and I work as a digital marketing consultant. I founded LFA Marketing Ltd more than four years ago to achieve a flexible work schedule that would allow me to cater to a diverse range of clients, while also being a dedicated mother to my two lovely daughters.
With over 15 years of experience, I am well-regarded for my goal-oriented strategic thinking and methodical planning abilities.
Specialising in:
- social media management,
- email marketing,
- paid media,
- content writing,
- campaign strategy and
- analytics.
Throughout my career, I have assisted numerous clients in increasing their revenue, expanding their social media following and implementing effective marketing campaigns.
I look forward to finding creative and strategic solutions to help grow your brand or business.
Services
Social Media Management
I'll begin by running a social audit of all your channels. From there, I can offer suggestions of how we move forward.
When managing your social media, I'll deliver the full package - set up, writing content, asset creation, scheduling and community management.
Platforms include Facebook, Instagram, YouTube, Twitter and LinkedIn.
Email Marketing
I can create and schedule brand newsletters, sales campaigns and automated emails to increase awareness and conversions. I'll work with you to understand the most valuable messaging we should be sending to your audience at any given time.
Platforms I've used include Mailchimp and Klaviyo.
Paid Media
Choosing the right paid media for your business is so important. I can help you to decide which direction to go in and explain what the different platforms offer. After establishing a plan, I'll set up and run the campaigns and deliver regular reports on their success. I have experience using Facebook, Instagram, Google and YouTube Ads.
Content Writing
From writing copy for social media posts to lengthier more researched articles, I bring many years of experience with different audiences and sectors. These include TV, education, beauty, fashion and eCommerce.
Campaign Strategy
Once I'm clear on your campaign goals and objectives, I will put a plan together by identifying your target audience and market. Whilst managing the resources you have available I will ensure to work within your budget guidelines.
Analytics
Understanding your data is key to being able to progress your business.
I can analyse those numbers and turn them into a story, helping you to make conscious data-driven decisions for your company's future.
Clients
I've had the pleasure of supporting these past and present clients with their digital marketing needs.
Unfold London
Hemsley Fraser
Oxygen Salon & Spa
The Shed Barbers
All3Media International
I AM WELLness
Aqdot
Control Panel Solutions
Marketing Lead - Aqdot
"I very much appreciated all of Lisa's hard work and expertise managing our Facebook ad account. I have enjoyed working together and it has been great to see her well-thought-out, well-organised & creative approach to optimising our campaigns."
Janet Inglis - Unfold London
"I love working with Lisa. She's quick to clarify briefs, organise the most effective production path and optimise results. And she's highly organised too, which is massively helpful!"
Carly Chamberlain - I AM WELLness
"Lisa was crucial in the development of my product, brand and vision. Her expertise in the digital marketing field alongside practical support to get systems in place bespoke to my needs was professional, innovative and authentic."
Contact Me
Have a particular challenge you’re trying to deal with? Contact me today and see what I can do for you.